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14 Nov
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Discussion will be focused on:

  • The evolution of social for 2018 and beyond
  • Moving beyond fans, followers and likes into the new realm of social possibility
  • How new ROI frameworks are propelling social strategies to new frontiers
  • Investigating the next wave of the micro live video
  • How the future of social analytics is driving a shift in social listening capability
  • Harnessing the social influencer paradigm successfully
  • Determining the new possibilities emerging from Facebook, Snap Chat, Instagram and Twitter
  • Establishing the news set of skills for social media managers
  • Unleashing social potential through innovation in creative strategy
  • The platforms in the pipeline – anticipating new innovative channels of the future
  • The next generation of community managers – the emerging possibilities

Advancements in strategic social marketing are playing a huge role in 2017 for online businesses, and the stage is set for 2018 to bring even bigger changes. With the fear of irrelevance looming, social networking sites have started to appeal to a larger demographic with many new innovations planned for 2018. These new endeavors will be very influential for organizations with a social media presence. While not all up-and-coming developments are being announced right away, we have gathered speakers for this two day future focused event to provide insights on these social media changes we’re predicting to hit in 2018.

As attention spans are shortening, 2017 has been the year of the ‘micro’ video. Social media strategists are also riding the evolving wave of influencer marketing and the race for social media fans, followers, likes, etc. has been overshadowed by a paradigm shift toward relationship cultivation. In 2018 social media marketers and brands will be expected to do more in less time; short of performing social media miracles. Social marketers will continue to need to keep their head on a swivel and stay creative and flexible in their strategic plans. It’s no mean feet to be at the helm of your social strategy, and this event has been designed to present sharp, focused content and cutting edge innovative insights into future social success.

As you envision your social media strategies for 2018, a clear look in to the year ahead is key – these new shifts in social engagement and the upcoming evolution of social platforms will require your full attention. We are gathering social media pioneers, technologists, marketing evangelists and social media teams to explore what lies ahead, and how you can prepare.

We’re definitely excited about what 2018 has in store in the world of social media and digital marketing. We hope you and your team can join the investigation.


Social Media Lead, Microsoft US

Director of Social Media, Southern Cross Austereo

Social Media Lead (former Nine Network)

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To register for the conference please download the brochure and fax the form to us or you can Register Online.

Registrations Manager:
IBR Conferences Pty Ltd
Tel: +61 (0) 2 9896 0776
Fax: +61 (0) 2 9896 0796
Email: register@ibrc.com.au


If you would like to know more about sponsorship, exhibition and business development opportunities; please get in touch with us at sponsorship@ibrc.com.au.

Interested in speaking?


Future Social Media Strategy 2017 offers sponsors an excellent opportunity to demonstrate thought-leadership and leverage networking opportunities to build brand-value amongst senior unit pricing professionals.

We are on the look out for insightful and unique speakers. Click here to send us your details - be sure to include your areas of interest.

Attendee Information


About Us


IBR conferences specialises in the fields of Mining, Water, Energy, Finance, Marketing, Environment, Public Sectors and Sustainability. IBR Conferences Pty Ltd is a leading edge Australian company that provides corporate executives with tailored practical conferences keeping them up-to-date with latest business trends with in different industry sectors.



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Contact Info


We would love to hear from you and interact with you. Feel free to get in touch with us.

Phone: (+61 2) 9896 0776
Email: register@ibrc.com.au
Address: PO BOX 411, Wentworthville,
NSW 2145