Senior Technology & Media Executive, Board Member and Professional Accountant (FCPA) with 20 years experience in the Technology, Media and Telecommunications industries, specialising in driving growth, building teams and managing complex relationships. Deep experience in setting up new business, driving media monetisation and customer experience.. Included in this is a background in driving global and local change and growth projects while handling complex people issues in a changing environment
Since September 2013, Karen Stocks has been Managing Director of Twitter Australia where she leads the Australian operation and supported netball’s growth on the popular social media platform. She was also an Ambassador at the Netball World Cup SYDNEY 2015. Prior to joining Twitter Australia, Karen held several roles at Google in both Australia and Asia Pacific and has spent 12 years at Vodafone. Karen holds a Bachelor’s in Financial Administration, an MBA and is a member of CPA Australia with a passion of bringing new technologies to enhance the customer experience. Karen is a passionate netball follower who is excited to contribute to the sport’s increasing popularity.
Twitter
Karen Stocks, Managing Director for Twitter Australia, will discuss how the live, public and conversational nature of Twitter can help extend the reach of messages and be a valuable tool for executives. She will also provide advice on how leaders can use Twitter to be the first and last voice of their organisation.
Karen is Twitter Australia’s first Managing Director, responsible for local operations including its advertising business and operations. Having been in the local market for almost two years, Twitter Australia has experienced strong growth under Karen’s leadership. Australia is part of the fastest growing region in the world for Twitter, which has more than three-quarters of its users outside the United States.
Karen was the 2014 Patron for Go Girl, an initiative to encourage more young women to consider study business/IT or IT at a tertiary level, and to appreciate the opportunities a career in IT can bring. She was an Ambassador for the World Netball Cup in 2015 and now sits on the Board of Netball Australia.
Karen was recently named one of the Most Influential Women in Australian Media by B&T magazine. Prior to joining Twitter, Karen had a distinguished six year career at Google. In her most recent role she was the Managing Director, Mobile and Social Solutions, responsible for sales strategy and commercialisation for Google’s Mobile and Social Advertising products across Asia Pacific.
Before joining Google, Karen worked at Vodafone for 12 years, most recently as General Manager for Service Strategy.
Karen holds bachelor’s in Financial Administration, an MBA and is a member of CPA Australia with a passion of bringing new technologies to enhance the customer experience.
